Know your customers. It’s the golden rule of business.

With Odin SMB Cloud Insights™, you’ll be able to take advantage of market trends to deliver the services that your target audiences need to stay competitive. Through our research, you’ll understand how SMBs (small and medium businesses) buy, use, and experience cloud services.

Odin SMB Cloud Insights™ reports focus on the cloud services that have the most current and future appeal for SMBs across four categories:

  • IaaS
  • Web presence and web applications
  • Hosted communication and collaboration
  • Business applications (also known as software-as-a-service)

Research reports are available for 14 countries and regional summaries are available for Europe and Asia Pacific. All Odin SMB Cloud Insights reports can be downloaded below.

Regional and Global Reports

  2014 2015 2016
Global English ($) | English (€) English ($)
--
Europe & Africa English -- --
Europe -- English
coming soon

The Americas Country Reports

  2014 2015 2016
Brazil English -- coming soon
Canada -- English --
Mexico English -- coming soon
United States English English --

Europe and Middle East Country Reports

  2014 2015 2016
France -- -- English
Germany -- English | German
--
Italy -- English | Italian --
The Netherlands -- English --
Poland -- English | Polish --
Russia -- English | Russian --
Spain -- -- coming soon
Turkey -- English --
United Kingdom English -- coming soon

Asia Pacific Country Reports

  2014 2015 2016
Australia English -- --
China -- English | Chinese --
India -- English --
Indonesia -- English | Indonesian --
Japan -- English | Japanese --
Malaysia -- -- coming soon
Singapore English ----